Posts Tagged ‘scam’
Social Media Needs to Kick its Scam Addiction
Yes, I said it. Everybody involved knows it. It’s the dirty little secret of social media ecosystem. Log onto Facebook, MySpace, or any social application on these platforms or anywhere else. The majority of the ad units you see are for scam related offers. The infamous “crush ads” are everywhere. The whole purpose of these ad units is to get the consumer to enter their cell phone number and usually without realizing it subscribe to a monthly subscription on their mobile phone.
These ads are so profitable that they usually outbid any other advertisers on any network. If Google was not fiercely combating them, the would take over the overall online advertising universe. The actually come in a very few formats that I am sure you have noticed them
- Crush Ads: Someone has a crush on you!
- IQ ads: What is your IQ?
- Age Ads: How old are you really?
- and a few more “creative” ones
